Art Direction

Branding

Strategy

Web Design

Art Direction

Branding

Strategy

Web Design

I design with intent.

I design with intent.

Everything else is noise.

Everything else is noise.

krukd™

krukd™

krukd™

© Curated Interfaces | क्यूरेटेड इंटरफेसेज़
(KDX® — 02)
Digital Designer
© Curated Interfaces
(KDX® — 03)
© Curated Interfaces | क्यूरेटेड इंटरफेसेज़
Digital Designer
(KDX® — 02)
polizei
polizei
polizei

Calm under pressure, selective about what matters, and focused on building work that holds its ground in the real world.

Calm under pressure, selective about what matters, and focused on building work that holds its ground
in the real world.

© Featured Work
(KDX® — 03)
Identity Architecture
© Featured Work
Identity Architecture
© Core Practice
(KDX® — 04)
Applied Design
© Core Practice
Applied Design
© Core Practice
Applied Design

Services

(04)

01

Art Direction & Visual Language

Defining how a brand looks, feels, and behaves across touchpoints — from imagery and composition to overall visual control and cohesion.

02

Brand Identity & Systems

Building scalable brand identities that extend beyond logos. Visual systems, structure, tone, and guidelines designed to hold as brands grow.

03

Digital Art & Visual Expression

Crafting image-led digital work that shifts perception — expressive but grounded in strategy and context.

04

Brand Consulting & Decks

Clarifying positioning, structure, and direction. From audits and pitch decks to identity frameworks that align teams and decisions.

Art Direction & Visual Language

Defining how a brand looks, feels, and behaves across touchpoints — from imagery and composition to overall visual control and cohesion.

Brand Identity & Systems

Building scalable brand identities that extend beyond logos. Visual systems, structure, tone, and guidelines designed to hold as brands grow.

Digital Art & Visual Expression

Crafting image-led digital work that shifts perception — expressive but grounded in strategy and context.

Brand Consulting & Decks

Clarifying positioning, structure, and direction. From audits and pitch decks to identity frameworks that align teams and decisions.

Art Direction & Visual Language

Defining how a brand looks, feels, and behaves across touchpoints — from imagery and composition to overall visual control and cohesion.

Brand Identity & Systems

Building scalable brand identities that extend beyond logos. Visual systems, structure, tone, and guidelines designed to hold as brands grow.

Digital Art & Visual Expression

Crafting image-led digital work that shifts perception — expressive but grounded in strategy and context.

Brand Consulting & Decks

Clarifying positioning, structure, and direction. From audits and pitch decks to identity frameworks that align teams and decisions.

© Personal Profile
(KDX® — 05)
Built Different
© Personal Profile
Built Different
© Personal Profile
Built Different
(KDX® — 05)
Man Back Pose
Man Back Pose
Man Back Pose
Black Man
Black Man
Black Man
Woman
Woman
Woman

Rohan Sharma by name. Krukd by discipline. 

Rohan Sharma by name. Krukd by discipline. 

Rohan Sharma by name. Krukd by discipline. 

I build brands that command attention and hit hard, and I believe the key is binding aesthetics and performance because dominance in this space comes from mastering both.


This is branding made bulletproof, built to last and built to lead.


Buckle up.

I build brands that command attention and hit hard, and I believe the key is binding aesthetics and performance because dominance in this space comes from mastering both.


This is branding made bulletproof, built to last and built to lead.


Buckle up.

© Experience
(KDX® — 06)
Professional History
© Experience
Professional History
© Experience
Professional History
(KDX® — 06)

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Man Back Pose

A decade across brand, digital,
and campaign systems.

A decade across brand, digital,
and campaign systems.

Havas

2025 – Present

Creative Supervisor

Bangalore

Pink Lemonade Communications

2021 – 2025

Senior Graphic Designer

Bangalore

eSamudaay

2020 – 2021

Visual & Social Media Designer

Bangalore

Independent Contractor

2018 – 2019

Brand & Campaign Designer

Remote

Ruess

2017

Corporate Design Intern

Stuttgart

Havas

2025 – Present

Creative Supervisor

Bangalore

Pink Lemonade Communications

2021 – 2025

Senior Graphic Designer

Bangalore

eSamudaay

2020 – 2021

Visual & Social Media Designer

Bangalore

Independent Contractor

2018 – 2019

Brand & Campaign Designer

Remote

Ruess

2017

Corporate Design Intern

Stuttgart

Havas

2025 – Present

Creative Supervisor

Bangalore

Pink Lemonade Communications

2021 – 2025

Senior Graphic Designer

Bangalore

eSamudaay

2020 – 2021

Visual & Social Media Designer

Bangalore

Independent Contractor

2018 – 2019

Brand & Campaign Designer

Remote

Ruess

2017

Corporate Design Intern

Stuttgart

Practice.

P

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t

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A decade across brand, digital,
and campaign systems.