YŬ reimagines the microbrewery as an experience. Rooted in Pan-Asian influences and expressed through a refined visual system, the brand balances youthful energy with elevated design.

The logo distills this intent into a minimal ramen-bowl form that resolves into Y + U, accented with a bronze breve to signal restraint, craft, and elevation.

Every element was built to feel intentional, immersive, and alive.